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Surprise! Accounting is the Hot New Major
by: Donna Monday
There was a time when accounting was the boring college major that many people regretted signing up for. A constant barrage of numbers, statistics and spreadsheets was none too interesting.

Boy, have times changed! Thanks to recent accounting scandals by companies like Enron, there is a high demand for accountants and auditors.

According to the Job Outlook 2005 survey, accounting comes out on top as the most in-demand major on college campuses. Forget dot com start ups. Cleaning up a company�s accounting books is what�s in.

But can accounting be sexy?

�All the focus on accounting created a perception to students that accounting matters and is perhaps even sexy,� says Ira Solomon, head of the department of accountancy at the University of Illinois at Urbana-Champaign.

Colleges are scrambling to find more accounting teachers and professors to replace those retiring. Not an easy task, since there are twice as many accounting faculty openings than applicants to fill them.

Here are the top 10 most in-demand college majors as surveyed by the National Association of Colleges and Employers (NACE):

1) Accounting
2) Electrical Engineering
3) Mechanical Engineering
4) Business Administration/Management
5) Economics/Finance
6) Computer Science
7) Computer Engineering
8) Marketing/Marketing Management
9) Chemical Engineering
10) Information Sciences and Systems

If you�re good with numbers and a stickler for details, you might want to consider accounting as a good career choice. However, you�ll probably have to take a number and wait in line behind all those other future accountant hopefuls.
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Click Here to Read or Listen Difference Languages or for Full Page View or Do More Research on Advertising Click Here for Full Page View or Do More Research on Advertising   The Future of Advertisingby: Jon WuebbenAdvertising is a medium that constantly evolves. It changes with the times. It adapts to new technologies. It is unrelenting in its desire to find new and better ways to reach an ever-growing consumer marketplace.But its not simply advertising that evolves. Consumers and consumer behavior are changing too. As we look at the future of advertising, it's important to look at how the two interact and change together over time.Without a doubt, the Internet has revolutionized the industry. It has taken the world – and the advertising world by storm. And it has only just begun to make an impact. The Internet has become a global medium with massive potential. Forty years ago, television was considered new media. Fifteen years ago, it was cable. Today, people spend increasing amounts of time online at the expense of other media. The first evidence of this audience migration appeared in 1998 in a Forrester Research report.The researchers asked PC users which activities they were giving up to spend more time on their computers. 75% of the respondents said they gave up television.Interactive. That is the real key behind the power of the Internet in advertising. The Internet is really the only medium where we see true interactivity. In addition:� It means greater viewer involvement.� It means users can access services according to their interests and their tastes.� They can request and receive specialized product information, make an instant purchase, all the while saving time and expense.� The effectiveness of Web advertising appears to relate to the fact that surfing the web is an actively engaging experience, similar to reading magazines.Consumers also have the choice to "opt-in" to receiving additional information on a particular product or service. In Seth Godin's groundbreaking book, Permission Marketing, he said, "By reaching out only to those individuals who have signaled an interest in learning more about a product, Permission Marketing enables companies to develop long-term relationships with customers, create trust, build brand awareness- and greatly improve the chances of making a sale."All the Rage: Pay Per Click and Natural Search Using SEOIt's no secret what has taken over the business world, in industry after industry. Pay Per Click and Natural Search Using Search Engine Optimization (SEO). Today, being on the first page for your most popular keyword phrase is like having the most memorable prime time television commercial in 1973.Pay per click advertising on search engines allows you to choose keywords you would like your site to appear under when a potential customer engages in a search. You decide how much you are willing to pay each time a person clicks on the search results. But it can be competitive � and expensive if you are trying to use keywords that are very popular.Natural Search or Organic Search is the non-biased, non-paid results…
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Alternative

The True Meaning of Alternative Medicine

by: Jay Moncliff Many people who are suffering from disease or pain have thought about trying the alternative medicine route.  Before you try alternative medicine, you may want to learn a bit about it.  There are a lot of different types of alternative medicine and they all may not be right for you. Alternative medicine is a type of therapeutic practice that is not considered to be a part of traditional or conventional medical treatment.  People use alternative medicine instead of using traditional medical treatment.  This is often because they feel it is a natural way to get better. There are many types of alternative medicine.  Some are covered by medical insurance, but most are not.  Some forms of alternative medicine that may be covered are chiropractic and osteopathic therapy.  These forms of alternative medicine are widely used. There are other forms of alternative medicine that are not as widely used, but are becoming more popular by the minute.  These are:  massage therapy, therapeutic touch, folk medicine, herbal medicine, special diets, homeopathy, music therapy, aromatherapy, naturopathy, faith healing, and new age healing.  There are also some non-western forms of alternative medicine such as:  Chinese medicine, gi gong, reiki, and ayarveda. There are some less commonly practiced forms of alternative medicine as well.  One is called biofield therapy.  This is a form of alternative medicine that works with your so called "energy fields" to heal you.  Another is bioelectrical magnetic therapy.  This alternative medicine uses pulse and magnetic fields to heal you. Alternative medicine is quite popular for people who are terminally ill.  Many AIDS and cancer patients prefer it.  An example of this is a cancer patient who uses alternative medicine instead of receiving traditional chemotherapy or radiation therapy.  People also use alternative medicine to heal ailments such as back pain or migraines.  Instead of traditional painkillers, the patients would use aromatherapy, sound therapy or herbal therapy.  Alternative medicine is even used on animals.  Have you ever seen the movie "The Horse Whisperer?"  That was about a form of alternative medicine used on an animal.  Acupuncture, herbal therapy, and others have also been used on animals. The last thing you should know is that there is no scientific evidence that alternative medicine is effective.  There have been no scientific studies to prove if they are safe or if they work for the diseases or ailments they are used for.  Before using an alternative medicine, talk to your doctor, make sure your doctor feels it is safe and will not harm you. There are many different kinds of alternative medicines to choose from.  Now that you understand it a bit better, you can decide if it is right for you.  For more information talk to your doctor or research it online.  With careful research, you may find one that is right for you. ABOUT THE AUTHOR Jay Moncliff is the founder of  http://www.medsonlinecenter.info a blog focusing on the Medical, resources and articles. This site provides detailed information on medicines. For more info on medicines…
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Taste of Home Best Holiday Recipes

View Cooking English and Chinese Slider Presentation In Full Page / 全页查看烹饪英文和中文幻灯片演示 Pumpkin Pie Nog  Purely The Finest ®  Boysenberry Blueberry Tart  Holiday Dessert Pizza  1 jar DICKINSON’S® Pumpkin  Butter  1 1/3 c. Peach Nectar  1 tsp. Cinnamon  1 1/3 c. Vanilla Ice Cream Optional: Whipped Cream  & Nutmeg  1 jar DICKINSON’S® Pure Seedless  Boysenberry Preserves  1 jar DICKINSON’S® Lemon Curd 1 15-oz. pkg. Refrigerated Pie Crusts, softened as directed on package  4 c. Fresh Blueberries 1/4 c. Flour  8 oz. Whipped Topping Optional: Lemon Peel  1 jar DICKINSON’S® Lemon Curd 1 jar CROSSE & BLACKWELL® Red Currant Jelly  1 package Refrigerated Sugar  Cookie Dough  1/2 teaspoon Almond Extract 1 cup Canned or Fresh, Sliced  Peaches  2 cups Fresh Strawberries,  quartered  Combine Pumpkin Butter, nectar, cinnamon and ice cream in a blender; process until smooth. Pour into four glasses and garnish with optional whipped cream and nutmeg. Serve immediately. Makes 4  1 cup Fresh or Frozen Blueberries  Heat oven to 400°F. Combine berries with flour; fold in Preserves. Place  one crust in a 9" tart pan with a removable bottom; pour mixture into  1 package (8 oz.) Cream Cheese,  softened  servings.  Where can you find Dickinson’s products? Go to www.dickinsonsfamily.com  ©/® The J.M. Smucker Company  crust. Bake for 40 minutes. Transfer to a wire rack and cool completely. In a small mixing bowl, beat whipped topping and Lemon Curd until well mixed and fluffy. Top tart with lemon topping (dollop, pipe or spread over the tart). Chill until served. Garnish with optional lemon peel. Makes 8 servings.  For seasonal inspiration from casual to elegant, visit us online at www.dickinsonsfamily.com  Preheat oven to 350°F. Press cookie dough onto a 14" pizza pan. Bake for 8 minutes or until lightly browned. Cool. Mix cream cheese with Lemon Curd until smooth; blend in extract. Spread cheese mixture on cooled crust. Arrange fruit on cheese mixture. Soften Jelly by stirring vigorously until smooth. Brush fruit with softened Jelly. Chill several hours and serve. Makes 10 servings.  Visit us online at www.dickinsonsfamily.com for more great recipes & inspirations  www.dickinsonsfamily.com P.S. You’re  Invited…  Welcome  to Taste of Home,  the world’s #1 source of family  favorite recipes using everyday  ingredients, proven kitchen tips and heartwarming  stories all shared by a nationwide community of  home cooks like you.   Our family of food publications—magazines,  recipe collections and cookbooks—is written and designed to capture the very essence of home cooking.   As you read through Best Holiday Recipes 2007, you’ll discover scrumptious appetizers, main dishes, desserts and much more—all guaranteed to delight your family and friends!  It’s no wonder that millions of cooks make  Taste of Home their #1 cooking resource. We’re glad to welcome you among them!  Thanks for joining us!  Catherine Cassidy  Editor in Chief  All Rights Reserved. Printed in USA.  As our way of   saying thanks…  …for your interest in Taste of Home, you’re invited to try a Free Issue of our flagship Taste of Home magazine at no cost and with no obligation to buy.  Enjoy 80…
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Having A Helping Hand: How To Go Into A Joint Venture

Check x10tv.com FREE JV Blogger Program So you've got this business idea that you think is going to be really big – the problem is you don't have the resources to make it happen. Another situation is you've got everything set-up and all you need is a distribution channel. There are two ways you can go about in getting your product to the market: first is to set up your own distribution network, a work that would require a lot of time and effort, or you could go into a joint venture with someone who already has presence in the market or who has the capital you need.Joint ventures are a regular part of today's business scene. This is mostly because of the advantages that it provides: a reduced entry risk into a market, it gives access to local or knowledgeable talent, it helps diversify a company's holdings, and is a less of a financial burden than going into it alone.A lot of worldwide companies use joint ventures so that they may stretch their reach globally, partnering with their local equivalents so that they may be able into the market more quickly and more cheaply than they could on their own. This can also work on a lower level when a company who has no experience in a particular field goes into business with someone who's already in the market. This can be helpful for a small enterprise because it spreads out the potential losses and helps enhance your profit margin.So, how does one go about entering into a joint venture? As is always true, one should not go into a partnership lightly. The first thing that you should think about is whether you'll be one hundred percent into the partnership. Remember that for something like this to be successful, you need to be willing to cooperate fully with your partner. If you're too much of an independent spirit to share leadership then this is probably not for you – but if you think you can rein in your pride in the name of profit, then go ahead.The next part of setting up a joint venture is to choose the right partner. Start by drawing up a list of prospective partners and doing your due diligence on them – which means checking their backgrounds and history – have they been successful? How do they handle their employees? Are they in other partnerships and will they be detrimental to your interests? Talking it over with the company or person face-to-face is a good idead; it gives you a good gauge of their intentions and how they play the game.When you've settled on your partner, it's time to get into the nitty-gritty. Drawing up a cooperative business plan should be first priority – remember to get them to contribute so that your operation runs smoothly. A good business plan can assure that you both profit. After that is the legal details – jointly retaining a good lawyer to draw up the agreement…
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Canada JV Blogger Eric Ten English / MALAY Sponsor ID 62

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Making The Most Out Of A Joint Venture

Check x10tv.com FREE JV Blogger Program A joint venture is a popular way for most companies to raise their profit margins and to lessen the risks involved in going into business. Most likely you've tallied up the pros and cons and have decided to go into one to develop your business. However, now that you've got yourself a partner and are going into business with him, what should you be aiming for? Most people hit a dead end when this comes up. This article hopes to help them get over that hump.Being a part of a joint venture is a great way for a business to develop a healthy profit margin but you have to know how to maximize the relationship between you and your partner. It can be a rocky road ahead but these few pieces of advice should help out a bit.First of all, look out for your interests. Yes, you maybe partners but this doesn't mean that you should just merely cooperate like sheep. Take note of what can benefit you in your business dealings – try to build your company's strength while also shoring up your partnership.This usually comes in the form of developing know-how and experience – remember that mosty joint ventures are a limited and you may eventually have to break off your relationship with your partner. It would be good to have people in your ranks that knows about some of the things that are usually out of your hands. Building up contacts in the market are also a good idea – cultivating your own stable of business pointment can help a lot when you've finally gone on your own.Secondly, look at what you're putting into your partnership. Always remember that a joint venture is a partnership. Like a marriage, there should be an equal division of work; having your partner doing the easy part of the operation or not putting in the same amount of effort or resources into the business as you are will be detrimental to your company's future financial health. Take notice of such disparities and make your partner pay attention to it. Having your partner carry his own weight is a essential for success in a joint venture and its up to you to keep him honest.Thirdly, pay attention to the venture itself. A joint venture is like an independent business. You should take a look at its profit margins and losses. Make sure that you're in the black and are well aware of the market forces that may affect your partnership. You should also pay attention to the “joint” part of a joint venture: make sure your relationship with your JV partner is both cordial and stable; this can make or break the partnership.Remember that your partner is also looking at the bottom-line and it would be best to work together to achieve that. You should also know when your partner's not being the best he could be – if he's being more of a hindrance than…
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Five Things You Have To Consider When Opting For A Joint Venture

Check x10tv.com FREE JV Blogger Program Joint ventures are great ideas for business but it is not without its disadvantages. Some fail while others crumble against the weight of the discord. So before you opt to go into a joint venture, here are some things that you have to consider in order to make sure that you will have a successful one.1. Your partnerYour partner must be somebody or a company who you trust and believe in. If you are thinking of partnering with a company, research also on the owner as well as the man who is running the business. You will need to deal with these guys if you ever push through with the joint venture. The potential partner should also be able to go with the vision that you have for your company.2. Their contributionAnother important aspect that you need to look into when starting a joint venture is the contribution that each partner will have for the project. The contributions should be made clear at the start of the project and should be written on paper if need be and signed by each of the partners. That way, everybody is made aware of their roles, thus minimizing the potential to slack off from their duties. It is also good to include in the document that if you ever slack off, any of the partners can be kicked out of the partnership or their shares can be lessened.3. Exit strategyThere should also be something in writing until when the partnership will run. Remember that joint ventures are temporary but they can be in long term. It is good to have a specific date or period of run and then an option to extend for all parties. This will be a good way to ensure that everybody who is staying in the joint venture is still happy and is not just staying because the clause said so.4. What the companies offerBefore you go around making an offer for a joint venture, make sure that you have thoroughly researched the company or the person that you want to be partners with. Check what they have to offer and make sure that they are the best in the field or that they can offer the product, technology or service that you need. Remember that you are only seeking the partnership because of that missing element and it is vital that you make sure that the missing element is really there.5. PropertiesWhen two companies go into a joint venture, they will be combining some of their assets. Make sure that the properties that each of you will be bringing to the table is equitable. It is not only in the number of properties but also the value attached to each one. If the contributions are not the equal among the partners, make sure that you talk about it and put them into writing. The sharing of profits may depend on the contributions of properties. The bigger the contribution, the larger the…
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